01
Search locally
Describe the shot you need and search what is inside local footage, not only filenames or bins.
Product preview
Query
speaker says "we launch tonight" while the crowd reacts
Speech
Find spoken lines in transcripts and jump to exact moments.
Visual
Match scene descriptions and visual context in your footage.
People
Filter results where detected people appear.
Short answer
Yes. Focus builds a local index from speech, scenes, people, and visual context so editors can find B-roll by description.
Use content-aware search before committing to manual cleanup.
Find shots by plain descriptions such as city traffic, hands typing, or drone coastline.
Collect matches and export them into your normal editing workflow.
The friction
Describe the shot you need and search what is inside local footage, not only filenames or bins.
How Focus helps
Focus indexes local media so you can search for actions, objects, people, spoken context, and visual scenes without uploading the library.
Use content-aware search before committing to manual cleanup.
Find shots by plain descriptions such as city traffic, hands typing, or drone coastline.
Collect matches and export them into your normal editing workflow.
No-tag search vs manual digital asset management
Focus
FocusManual DAM workflow
How it works
A shorter path from footage to the next useful action.
01
Point Focus at current B-roll, project, or archive folders.
02
Focus builds searchable context from the media without cloud upload.
03
Type a plain description, review candidates, and save the best selects.
FAQ
No. It reduces the need to tag everything before you can search. Manual organization can still help for final collections.
Yes. Focus indexes footage in place, so old folders can become searchable without being reorganized first.
Yes. Keep those tools where they work, and use Focus for video-first search inside footage.
Ready
Use Focus to find B-roll by what is actually in the video.